With an inspiring event in the Knights’ Hall in The Hague on 24 April, we kicked off the joint development of shared purposes to take on global challenges. Twelve inspiring entrepreneurs showcased their solutions illustrating these purposes. The audience, consisting of 500 European guests in the venue and many more watching via the livestream, chose three solutions as most relevant: Micreos, with the world’s first targeted antibacterial product, won the public vote. Runners up were; ApisProtect, using in hive-sensors, retrofitted into existing beehives to unobtrusively monitor honey bee colonies; and Too Good to Go, a smartphone application that helps restaurants and food sellers sell their surplus food instead of wasting it, thereby fighting food waste. Now we are asking you!